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Neutral Tools Human Innovation & Design Tokyo Japan by Ti el Attar

 

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Neutral Tools by Ti el Attar

 

Neutral Tools is a consulting service by Ti el Attar. To support the development of products and services, a unique method called 'human innovation' is offered which addresses actual and future consumer needs in a new way and fullfills the responsibility of product evolution and the special requirements of sustainability.

 

After years of applying typical 'consumer centric approaches', Ti el Attar gained insight about problems and the limits of these procedures which lead to an expansion of the process with Neutral Tools. As a result, products and services are created that provide a new human quality with advantages which are easier to identify and access.

 

Ti el Attar developed products and services on the corporate and consulting side for brands like Samsung, Siemens, Philips, Nokia, Benq, Daimler Chrysler, Deutsche Telekom, Lufthansa, Hewlet Packard, Hamilton Medical and Crown. On the consulting side he worked for Design Continuum Milan and Seoul, Smartdesign USA, Frogdesign and Gingko Design.

 

 

 

 

 

 


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